Takeover

[CaptainFantastico]

We have an odd fanbase in that sense. Less upwardly and downwardly mobile than similar clubs. Guess we just aren’t as fickle as most

[Bob Fossil]

My tongue was firmly in my cheek when I wrote my post.

Although, I did know our tickets were cheap in comparison to other Champ teams, but I didn't realise we were the 3rd cheapest.  Shirley that is one area of possibility the new owners will look at to increase revenue.

https://www.statista.com/statistics/4733...on-ticket/

The club sits in one of the most deprived / lowest income areas in the country, raising season ticket prices is not going to encourage local people to attend.

I would've thought Sunderland and especially Middlesbro' are pretty close in those terms and yet they have some of the highest cost season tickets.

If owners want to price out local working class people then it’s an option. Why they’d want to make it cost prohibitive for local people with very little real gain in finance is a question I would ask.

Sunderland's average home gate is 42000, the highest in the division, Middlesbro' over 27000. It doesn't seem to put them off or are their fans simply more committed?

30 miles between the two. Massive catchment areas for both compared to us. Even if you factor in Newcastle, which is still 15 miles from Sunderland, it's nothing compared to us, Villa, Blues and Wolves all within 20 mile.

[Fulham Fallout]

The club sits in one of the most deprived / lowest income areas in the country, raising season ticket prices is not going to encourage local people to attend.

I would've thought Sunderland and especially Middlesbro' are pretty close in those terms and yet they have some of the highest cost season tickets.

If owners want to price out local working class people then it’s an option. Why they’d want to make it cost prohibitive for local people with very little real gain in finance is a question I would ask.

Sunderland's average home gate is 42000, the highest in the division, Middlesbro' over 27000. It doesn't seem to put them off or are their fans simply more committed?

They are areas without any other teams around them. We are competing for new fans with Villa and Wolves on our doorstep if you raise prices too high they will think feck it I will go and watch teams in the Prem instead. If raising season ticket prices is the answer to our financial problems then we are fecked. Keeping them low has meant we have turned the corner I believe in the average age of our support, I could be wrong but I think that is the case.

Sunderland is the same distance to Newcastle, as we are to the dingles. I doubt Sunderland fans have gone to watch Newcastle instead.

Our income needs to increase and our expenditure decrease. That's it in a nutshell Derek.

[Brentbaggie]

The club sits in one of the most deprived / lowest income areas in the country, raising season ticket prices is not going to encourage local people to attend.

I would've thought Sunderland and especially Middlesbro' are pretty close in those terms and yet they have some of the highest cost season tickets.

If owners want to price out local working class people then it’s an option. Why they’d want to make it cost prohibitive for local people with very little real gain in finance is a question I would ask.

Sunderland's average home gate is 42000, the highest in the division, Middlesbro' over 27000. It doesn't seem to put them off or are their fans simply more committed?

They are areas without any other teams around them. We are competing for new fans with Villa and Wolves on our doorstep if you raise prices too high they will think feck it I will go and watch teams in the Prem instead. If raising season ticket prices is the answer to our financial problems then we are fecked. Keeping them low has meant we have turned the corner I believe in the average age of our support, I could be wrong but I think that is the case.

I would agree with you on that one to some degree. I certainly don't think raising the season ticket price by a substantial amount makes economic sense. It would be interesting to know to what extent (percentage of fanbase) families or friends influence the choice of team support and whether the young are more fickle than their forebears. My kids support us even though they've never lived anywhere near the Albyun. That said only my daughter goes to watch and only occasionally - though she would be there more often if she could find the money and the time!

[Derek Hardballs]

I would've thought Sunderland and especially Middlesbro' are pretty close in those terms and yet they have some of the highest cost season tickets.

If owners want to price out local working class people then it’s an option. Why they’d want to make it cost prohibitive for local people with very little real gain in finance is a question I would ask.

Sunderland's average home gate is 42000, the highest in the division, Middlesbro' over 27000. It doesn't seem to put them off or are their fans simply more committed?

They are areas without any other teams around them. We are competing for new fans with Villa and Wolves on our doorstep if you raise prices too high they will think feck it I will go and watch teams in the Prem instead. If raising season ticket prices is the answer to our financial problems then we are fecked. Keeping them low has meant we have turned the corner I believe in the average age of our support, I could be wrong but I think that is the case.

Sunderland is the same distance to Newcastle, as we are to the dingles. I doubt Sunderland fans have gone to watch Newcastle instead.

Our income needs to increase and our expenditure decreased. That's it in a nutshell Derek.

13m between one city Sunderland and one city Newcastle 
8.8m between WBA and Wolves 
5.5m between WBA and Villa 

It’s comparing apples and pears in terms of the concentration of local clubs competing for the next generation of support. 

Cranking up season ticket prices in an area where there are plenty of other options, where young families who have moved to an area with no allegiance to any local teams is a short term solution that will bring in a pittance in football terms in income whilst pricing out local support for the next generations. 

It’s a bean counter solution to a more difficult problem. We could add 50p to a packet of crisps on match day as well, that’s got to be worth at least two new young, hungry players.

[Fulham Fallout]

If owners want to price out local working class people then it’s an option. Why they’d want to make it cost prohibitive for local people with very little real gain in finance is a question I would ask.

Sunderland's average home gate is 42000, the highest in the division, Middlesbro' over 27000. It doesn't seem to put them off or are their fans simply more committed?

They are areas without any other teams around them. We are competing for new fans with Villa and Wolves on our doorstep if you raise prices too high they will think feck it I will go and watch teams in the Prem instead. If raising season ticket prices is the answer to our financial problems then we are fecked. Keeping them low has meant we have turned the corner I believe in the average age of our support, I could be wrong but I think that is the case.

Sunderland is the same distance to Newcastle, as we are to the dingles. I doubt Sunderland fans have gone to watch Newcastle instead.

Our income needs to increase and our expenditure decreased. That's it in a nutshell Derek.

13m between one city Sunderland and one city Newcastle 
8.8m between WBA and Wolves 
5.5m between WBA and Villa 

It’s comparing apples and pears in terms of the concentration of local clubs competing for the next generation of support. 

Cranking up season ticket prices in an area where there are plenty of other options, where young families who have moved to an area with no allegiance to any local teams is a short term solution that will bring in a pittance in football terms in income whilst pricing out local support for the next generations. 

It’s a bean counter solution to a more difficult problem. We could add 50p to a packet of crisps on match day as well, that’s got to be worth at least two new young, hungry players.

and you think they'd want to come and support Albion, when there's two Premier sides close by?

Bean counting is exactly where we are, due to awful mis-management since Jenkins left.

[Derek Hardballs]

Sunderland's average home gate is 42000, the highest in the division, Middlesbro' over 27000. It doesn't seem to put them off or are their fans simply more committed?

They are areas without any other teams around them. We are competing for new fans with Villa and Wolves on our doorstep if you raise prices too high they will think feck it I will go and watch teams in the Prem instead. If raising season ticket prices is the answer to our financial problems then we are fecked. Keeping them low has meant we have turned the corner I believe in the average age of our support, I could be wrong but I think that is the case.

Sunderland is the same distance to Newcastle, as we are to the dingles. I doubt Sunderland fans have gone to watch Newcastle instead.

Our income needs to increase and our expenditure decreased. That's it in a nutshell Derek.

13m between one city Sunderland and one city Newcastle 
8.8m between WBA and Wolves 
5.5m between WBA and Villa 

It’s comparing apples and pears in terms of the concentration of local clubs competing for the next generation of support. 

Cranking up season ticket prices in an area where there are plenty of other options, where young families who have moved to an area with no allegiance to any local teams is a short term solution that will bring in a pittance in football terms in income whilst pricing out local support for the next generations. 

It’s a bean counter solution to a more difficult problem. We could add 50p to a packet of crisps on match day as well, that’s got to be worth at least two new young, hungry players.

and you think they'd want to come and support Albion, when there's two Premier sides close by?

Bean counting is exactly where we are, due to awful mis-management since Jenkins left.

Yes they will bring their families to us as a club because it’s affordable, on their doorstep (can afford to get there), have friends who go and you can currently get tickets. If you make them more expensive that only reduces our fanbase over the medium to long term and solves very little in terms of income generation. 

Your argument seems to be crank the prices up for those already loyal to the club without any interest in securing or attracting new customers. It needs a bigger and better business plan than just flogging as many players as we can and cranking up prices for those who already attend. That isn’t a solution it’s not even a sticking plaster.

[wba13]

Sounds like the Klaxon has packed up, all the posters are doing is going over old ground about the fan base.
We are who we are our fans are brilliant wherever they come from.
Let’s wait and see what happens we ain’t got new owners yet.

[Topman]

I have kinda given up this is happening if honest. Fed up of checking for updates

[Fulham Fallout]

They are areas without any other teams around them. We are competing for new fans with Villa and Wolves on our doorstep if you raise prices too high they will think feck it I will go and watch teams in the Prem instead. If raising season ticket prices is the answer to our financial problems then we are fecked. Keeping them low has meant we have turned the corner I believe in the average age of our support, I could be wrong but I think that is the case.

Sunderland is the same distance to Newcastle, as we are to the dingles. I doubt Sunderland fans have gone to watch Newcastle instead.

Our income needs to increase and our expenditure decreased. That's it in a nutshell Derek.

13m between one city Sunderland and one city Newcastle 
8.8m between WBA and Wolves 
5.5m between WBA and Villa 

It’s comparing apples and pears in terms of the concentration of local clubs competing for the next generation of support. 

Cranking up season ticket prices in an area where there are plenty of other options, where young families who have moved to an area with no allegiance to any local teams is a short term solution that will bring in a pittance in football terms in income whilst pricing out local support for the next generations. 

It’s a bean counter solution to a more difficult problem. We could add 50p to a packet of crisps on match day as well, that’s got to be worth at least two new young, hungry players.

and you think they'd want to come and support Albion, when there's two Premier sides close by?

Bean counting is exactly where we are, due to awful mis-management since Jenkins left.

Yes they will bring their families to us as a club because it’s affordable, on their doorstep (can afford to get there), have friends who go and you can currently get tickets. If you make them more expensive that only reduces our fanbase over the medium to long term and solves very little in terms of income generation. 

Your argument seems to be crank the prices up for those already loyal to the club without any interest in securing or attracting new customers. It needs a bigger and better business plan than just flogging as many players as we can and cranking up prices for those who already attend. That isn’t a solution it’s not even a sticking plaster.

That's got to happen and will happen.  Time to smell the coffee Derek.